Projects:
William Silverman & Company
Motivated
by a desire to achieve higher visibility
within the corporate community, the
client relocated from spaces in an
idiosyncratic, older building to a
newer high rise office tower. The
tower, designed by SOM and completed
in 1983, is of bundled tube, flat
slab construction, possessing the
shallow floor to floor heights typical
of this structural system.
In
addition to a specific utilization
program, the client, a public relations
and marketing firm, entered the project
with several aesthetic desires:
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- Variation
in ceiling heights, a condition they had
enjoyed in their previous quarters.
- Democratic
distribution of natural light and views.
- An
experimental use of materials and finishes
that transcended yet stayed within a budget
based on standard tenant finishes.
- An
aesthetic that subtly reflected the company’s
image as a “risk-taking” public relations
firm.
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While
the plan distributes private offices
along the perimeter curtain wall,
internal spaces are given the greater
architectural prominence. Within three
splines dedicated to circulation and
secretarial spaces, suspended ceilings
were removed to reveal the concrete
slab and MEP distribution systems.
Within the former plenum space, a
series of origami like planes were
suspended. Fabricated from perforated
sheet metal and finished with automotive
paint, these elements interact with
borrowed natural light to infuse the
internal spaces with a kinetic luminescence.
The internal glazing that provides
the natural light occurs at corridor
terminations and cross axis, creating
extended vistas and a pronounced spatial
hierarchy. A deep red paint color
tracing the column grid, a variegated
slate wall in the lobby and bleached
maple doors are played against a quiet
neutral palette for floors and remaining
wall surfaces. The final result balances
between radical and conservative,
artistic and corporate.
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Location:
Cleveland, Ohio
Firm's Responsibility: Interior Architecture:
100%
Area: 10,320 sq. ft.
Project Cost: $300,000
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